Overall I agree, but I also wonder if it’s short-sighted to base realignments solely on football programs. Everything goes in cycles, and what if basketball becomes the primary revenue-generator? (It feels unlikely, but 5 years ago I would have thought USC and UCLA joining the Big Ten unlikely. And, here we are.)
Football garners more revenue than the next 35 other sports combined at Division I schools. They generate roughly 4x what basketball does. That's on average. The disparity is even more glaring with many, many schools.
Which College Sports Make the Most Money?
College sports are a big business. From the football playoff to March Madness, college sports have some of the most popular events around. But how big is that business? How much money do college...
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