I’m sorry but I totally disagree that this is corporate driven. The CFP has been fan driven from day 1. The demand to get away from polls declaring champions was unilaterally identified as the number 1 problem with college football. The commen solution was to take the best two teams after the bowl game and let them playoff. The fans demanded four teams and got it. Now we want 8 or 16. We are our own worst enemy.
I'm gonna disagree with this take. The product we have today is still corporate driven. The fans wanted a playoff, but that's not what we received. What we have now is an invitational designed to maximize profits. I said this in another post, but a playoff implies there's some sort of guaranteed access. Unfortunately, we haven't gotten away from polls declaring the National champion, because polls are used to decide who gets to play for the National championship. The only guarantee a team has to be in the CFP is to be ranked high enough at the end of the season. What we have here is the classic case of the powers-that-be trying to please two different camps at the same time. That type of thinking never works over the long run.
Assuming the FBS level joins every other collegiate sport in every other division and creates a true playoff with automatic berths, I think we'll look back on the CFP as a huge and greedy disaster. It didn't really change all that much from what we had previously, it just amplified the problem of relying on polls and public opinion.
With all that said, if a true playoff never happens, then I'm all for going back to the old days, tie conferences into specific bowl games, let those bowl games negotiate TV deals on their own, and create old-school New Year's Day drama again.