The Big 12 already has a lot of football and basketball games on ESPN+ Including the OU/Baylor game this weekend. There will be far more with additional teams added. Don’t kid yourself The Big 12 as a conference is ahead of only the Pac 12.
I did a little digging after your ESPN+ comment. The vast majority of the games will be on ESPN, Fox, FS1 and ABC. The Big 12 is the only conference that has both Fox and ESPN as partners. Fox is also picking up Big 12 basketball which is a huge win for the conference.
The Big 12 deal is considerably less than the SEC and Big 10, well ahead of the ACC, and likely well ahead of the Pac 10. My point was, all of the talk of the conference’s demise were a bit exaggerated. They just got a 20% raise with UT and OU departing.
Ironically, it is quite possible that, had UT and OU remained, they would have been very close to their “new” payout in the SEC, and without buyout fees.
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