Get HuskerMax™ on your iPhone. Click here for details. Get tickets for all home and away games here.
Page 1 of 2 12 LastLast
Results 1 to 15 of 24

Thread: Important Message for HuskerMax Readers

  1. #1
    Administrator

    Join Date
    Oct 1999
    Posts
    4,137

    Important Message for HuskerMax Readers

    The Internet is continuing to evolve and as it does it presents challenges to publishers to be able to provide content and be fairly compensated for that service. It has caused the demise of several traditional print organizations that were unable to make the transition to the web. The transition to mobile viewing presents additional challenges to online publishers as well.

    Other print organizations such as the Omaha World Herald and Lincoln Journal Star have gone to the subscription model requiring online viewers to pay a subscription fee in order to continue to read their articles. Another model to make up for lost revenue is video advertising prior to showing the video about the topic at hand and it happens now on every ESPN story that has an associated video.

    Joe and I have avoided going the subscription route that the OWH and LJS have employed and we will continue to do so. We did a test of a system called content lock which requires viewers to answer a question or two or view a 15 to 30 second video before gaining access to the content. This was done with the Spring Game page and is under review for use in the future. This only requires less than a minute of the viewers time. It does not involve money in the form of a subscription but does involve less than a minute of your time on an occasional basis in order to enjoy full access to the thousands of pages and links on HuskerMax. Implementing this on a regular basis is being considered if programming issues for this feature with certain browsers can be worked out.

    In the interim we will be turning the sound on for the video ads on the front page to follow the model that has become commonplace on the Internet. If you are browsing at work or don't want to hear the ads we would suggest that you do so with the mute button on as your default setting on your computer. We hope that these forms of compromise with minimal intrusion is acceptable to our readers so we can continue to keep the content of HuskerMax subscription free as we have done for the past 14 years.
    "I'm a firm believer in the theory that people only do their best at things they truly enjoy. It is difficult to excel at something you don't enjoy." – Jack Nicklaus

  2. #2
    All American
    HuskerNCorpus's Avatar
    Join Date
    May 2005
    Location
    South Texas
    Posts
    22,386
    Any thoughts given to making the lurkers pay to view what we view?

    I don't know, but lurkers always freak me out...

    For the loser now will be later to win. For the times they are a-changin'.

  3. #3
    Guest

    Join Date
    Mar 2010
    Location
    Portlandia
    Posts
    1,696
    I agree with HuskerNCorpus. content for lurkers could be liimited. The journal star limits access to a few stories a month. Could HuskerMax operate in a similar manner?

  4. #4
    Guest

    Join Date
    Mar 2010
    Location
    Naples, Florida
    Posts
    27
    Content lock you tryied for the spring game sucked.

  5. #5
    Guest

    Join Date
    Jun 2010
    Posts
    111
    No commercials for paid subscribers correct?

  6. #6
    Red Shirt
    davidadurNU's Avatar
    Join Date
    Oct 2006
    Location
    NE Maryland
    Posts
    2,997
    They dont care if it is a lurker or paid member, a hit count or page view counts for them either way.

    I would rather see less paid writers on the HMax staff than see more ads. How many writers did you pay back in 2008 and how many now? I think we had a good balance. I don't see why you can not operate a forum based website with a running link frontpage with all the income from the forum subscribers. It had worked for so long at huskerpedia and now all we are seeing these days at huskermax is the same stuff + more ads. So therefore more income. Just take off the video feature, add video links or something of that nature to cut down the extra maintenance and you will cut down on costs. I am not trying to underestimate the work involved on the site as far as creating pages, but there has to be a balance and the users need to be a priority, not the ad campaigns.

  7. #7
    Are these changes great for users?...probably not. However, you laid out the rationale for the changes and they seem fair and reasonable, given economic realities. Keep up the good work!

  8. #8
    Junior Varsity
    MyBraska's Avatar
    Join Date
    Oct 2010
    Location
    behind enemy lines in Boulder County
    Posts
    6,594
    I don't think eliminating lurkers would improve the income stream - it would likely just send them to other sites. And eventually many of them do join (including myself).

    I'm glad to read this explanation. I can accept this is as the new reality, and appreciate the HMax financial situation following the lawsuit. Do what you need to do, David. I'm sure you will try to limit the interruptions.
    (old Gaelic saying) Chan eil h-uile facal sireadh freagairt. Not every question requires an answer.

  9. #9
    Recruit
    DrNUke's Avatar
    Join Date
    Aug 2010
    Location
    Atlanta, GA
    Posts
    173
    It is becoming hard to quantify the value of being a member of Huskermax. Unless I am missing something the only functionality that differentiates a member from a lurker is the ability to post on the forums.

    The value of Huskermax to me is the aggregation of the links to Husker information, and the information shared on the forum from some pretty well informed members. So a big piece of the value to me comes from paying members paying to share their information but is something I can actually get for free as a lurker.

    I understand the web business model driven by advertising. And I understand that by letting lurkers in you get more hits and more revenue. But if the subscription piece has value as a business then it has to have value to the customer (me). Other than being able to post on the forums I don't see any incremental value to being a member. What am I missing?
    If you can't explain it simply, you don't understand it well enough. - Albert Einstein
    A man should look for what is, and not for what he thinks should be. - Albert Einstein

  10. #10
    Red Shirt
    PimpMario's Avatar
    Join Date
    Nov 2007
    Location
    Omaha
    Posts
    1,705
    Quote Originally Posted by DrNUke View Post
    It is becoming hard to quantify the value of being a member of Huskermax. Unless I am missing something the only functionality that differentiates a member from a lurker is the ability to post on the forums.

    The value of Huskermax to me is the aggregation of the links to Husker information, and the information shared on the forum from some pretty well informed members. So a big piece of the value to me comes from paying members paying to share their information but is something I can actually get for free as a lurker.

    I understand the web business model driven by advertising. And I understand that by letting lurkers in you get more hits and more revenue. But if the subscription piece has value as a business then it has to have value to the customer (me). Other than being able to post on the forums I don't see any incremental value to being a member. What am I missing?
    One of the big reasons I subscribe to Huskermax was NOT to use the forums but actually as a way to support the site itself. If I am lambasted with ads I will be less likely to be a paying member but would still visit the site to read news. In the end maybe they only care about hits.

  11. #11
    Administrator

    Join Date
    Oct 1999
    Posts
    4,137
    Quote Originally Posted by DrNUke View Post
    I understand the web business model driven by advertising. And I understand that by letting lurkers in you get more hits and more revenue. But if the subscription piece has value as a business then it has to have value to the customer (me). Other than being able to post on the forums I don't see any incremental value to being a member. What am I missing?
    Being able to post is the main value of paid membership to the BBS. The main function for that in addition to the nickel a day it costs to be able to post is that it serves as a deterrent to keep posters from posting foul language and porn and helps us to maintain a reasonable amount of decorum because the only people that are posting here don't mind paying a nickel a day to do so. You also don't see video ad threads when they run that the lurkers do.
    "I'm a firm believer in the theory that people only do their best at things they truly enjoy. It is difficult to excel at something you don't enjoy." – Jack Nicklaus

  12. #12
    Red Shirt
    Husker North's Avatar
    Join Date
    Jul 2007
    Location
    Cambridge Ontario Canada And Wintering in Arizona
    Posts
    1,362
    Quote Originally Posted by DrNUke View Post
    It is becoming hard to quantify the value of being a member of Huskermax. Unless I am missing something the only functionality that differentiates a member from a lurker is the ability to post on the forums.

    The value of Huskermax to me is the aggregation of the links to Husker information, and the information shared on the forum from some pretty well informed members. So a big piece of the value to me comes from paying members paying to share their information but is something I can actually get for free as a lurker.

    I understand the web business model driven by advertising. And I understand that by letting lurkers in you get more hits and more revenue. But if the subscription piece has value as a business then it has to have value to the customer (me). Other than being able to post on the forums I don't see any incremental value to being a member. What am I missing?
    Don't forget the awesome tailgates!!!!
    I've got a fever, and the prescription is more cowbell

  13. #13
    Recruit
    Vinny's Avatar
    Join Date
    Feb 2011
    Location
    Grand Island, then Omaha, now Tucson
    Posts
    973
    Quote Originally Posted by HuskerNCorpus View Post
    Any thoughts given to making the lurkers pay to view what we view?

    I don't know, but lurkers always freak me out...

    SPAGETT!
    "Welcome to the night train." - Hunter S. Thompson

  14. #14
    Quote Originally Posted by MyBraska View Post
    I don't think eliminating lurkers would improve the income stream - it would likely just send them to other sites. And eventually many of them do join (including myself).

    I'm glad to read this explanation. I can accept this is as the new reality, and appreciate the HMax financial situation following the lawsuit. Do what you need to do, David. I'm sure you will try to limit the interruptions.
    I too was a lurker for several years before joining. It was just me being lazy, not cheap.

    Suggest that the lurkers pay.

  15. #15
    Quote Originally Posted by BigRedMax View Post
    Being able to post is the main value of paid membership to the BBS. The main function for that in addition to the nickel a day it costs to be able to post is that it serves as a deterrent to keep posters from posting foul language and porn and helps us to maintain a reasonable amount of decorum because the only people that are posting here don't mind paying a nickel a day to do so. You also don't see video ad threads when they run that the lurkers do.
    I get pop-up ads when I log in to this site anyway.







Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •